Looking for Brand Advocates? Start With Your Employees

When it comes to growing your brand, your company, and attracting top talent, your current employees are your biggest resource. The time to begin nurturing your current employees to become brand advocates is now. Not sure where to begin? No worries. Here are 5 ways you can cultivate brand advocates/ambassadors within your own company + […]

read more

Why Your Employer Brand + Consumer Brand Need To Be Aligned (And An Example Of One Awesome Company Who Does A Great Job At It)

Employer Branding and Consumer Branding. 2 terms that are nothing new—they’ve been around, they’re loyal buzzwords to the marketing world, but there’s one problem: Many companies are not aligning the two. And it’s time to look at both of them through a different lens—the same lens to be exact. Before we go any further, take […]

read more

The Social Attraction Is Real [Free Download!]

Fact 1: Recruiters are actively looking for job candidates on social media. Fact 2: Candidates are also actively looking at companies + recruiters on social media. Fact 3: Employment branding can make or break the close on a candidate. Social media is hands down one of the most influential tools to grab people’s attention,  entice […]

read more