How To Find The Best Keywords For Writing Pinterest Descriptions

Here we are, 4 weeks deep into using Pinterest to grow your employer brand. Last week we talked about how to write descriptions for your pins and why it’s still important–here’s an excerpt: Words are the best way to tell Pinterest what your pins are about. With that  being said, add in related keywords to […]

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Recruiting: The Race To The Finish

In the recruiting industry you can break down the process of attracting candidates to your open position into three simple steps: 1.       Discovery 2.       Research 3.       Apply Discovery is the first step: the step where candidates find that your position is available.  This is also when you have to discover how you’re going to find […]

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A Guide to Email Marketing Analytics for Non-Marketers

Have you ever asked someone from a different department than yours what you thought was a simple question, and then wondered what language they were speaking when they gave you an answer? We tend to develop our own lingo within our departments at work. It becomes so natural for us that we don’t even realize […]

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What’s Your Vibe? Create A Culture Employees Will Love

  When you think of the typical corporate building—what do you see? If it’s a big gray cinderblock that somewhat resembles the city jail, then you’re right on the money. Not all jobs come equipped with the fancy floor-to-ceiling glass windows, brightly colored painted walls, and a concierge. However, your company can still be an […]

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Forget Excel. What About The Other Skills?

You may have Excel mastered… or maybe you can even do back-end web development like a pro. Good for you! Those are awesome skills to have. It’s common for employers and employees to focus on tactical skills—skills that can be taught and learned. But what about the other skills? The ones that can’t be taught […]

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