Looking at Social Schedulers Beyond Scheduling

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I am what I would call a social media purist. When it comes to posting on social media, I always prefer to do it natively, meaning within each separate social media that I’m posting on. This preference is a mixture of the way I was “raised” as a social media marketer (because old habits die hard) […]

Getting Down & Dirty with Social Media Data

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Once upon a time you created business profiles on Facebook, Twitter, LinkedIn, <insert social media platform of your choice here>. Now you’re even using them to promote your brand by actively sharing content! That’s great. You’re off to a good start, but there’s a missing piece: Data analysis. Just like you analyze everything else your […]