The Power of Video for Recruitment Marketing

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Recruiting is at the core of what Kinetix does. Our clients task us with finding the ideal employees to join their companies. It’s up to us to evaluate resumes, make contact with candidates and set them up with interviews. However, this method mostly relies on the candidate reaching out to us in response to a […]

Social Media Presence: Putting the “Fun” in Recruitment Marketing Funnel

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According to CareerArc, 55% of job seekers find social and professional networks to be the most useful resource during a job search. We’re not in Kansas anymore, Toto. The professional recruitment landscape has completely changed from the way it was in the olden days. Millennials are quickly becoming the rock-solid foundation of the U.S. workforce […]

We’re Offering More

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What Is An RPO? Easy! It’s “Recruitment Process Outsourcing.” When you have so many people to hire, you need to find someone to do the hiring for you. It’s encouraging when your company reaches that milestone. You take to the internet, you do more research, and you realize the options for this service are abundant. […]

Your Job Description Is Boring.

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It’s true, and it’s as common as pollen in Georgia. “So what?” You may be asking. “The job descriptions are there to give information to the candidate, and nothing more. It doesn’t need to be exciting.” Well, that’s where we disagree. See, the #1 reason people change jobs is because of career opportunity. Instead of […]

7 Approaches to Boost Candidate Experience

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Want to be an effective leader in recruiting? Being at the front of the recruiting race starts with what you bring to the candidate experience. The personal touches and style you put into the process are what will make you stand out to candidates, clients, and your fellow recruiters. Here’s how to boost your candidate […]

3 Easy Ways to Improve Your Careers Site

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You have open jobs. People want them. Seems simple enough, right? Yet, for some reason, it never is. Building and maintaining your employer brand takes self-reflection, hard work, and a firm commitment to the values and image you present to your candidate market via your careers page and social media presence. It can be daunting, […]

Is Glassdoor Giving Candidates the Best Look into Your Company?

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Cast your minds back, if you will, to your last job search. Personally, I was at the start of my career, so I threw my net far and wide to see what kind of opportunities would come my way. I received several responses in return, and how did I separate the potential choices from the […]

Don’t make your employer brand the next Fyre Festival

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By now most of us have streamed the Fyre Festival documentaries and experienced the music event that will forever live in infamy from the comfort of our couches. But while millions were relishing the unavoidable fate of privileged festival-goers, I couldn’t help but think about how many companies use marketing tools and spend to mislead […]

No Video Content for Your Talent? You’re Already Losing!

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Any marketing film pro understands that the goal of a shoot is to produce and promote “valuable & consistent video content to your target audience with the aim of attracting, engaging, and converting qualified leads.” How does that apply to you in talent acquisition? Recruitment 101: Your strategy should always aim to engage anyone who […]

Reflecting on 2018: Making Moves with Kinetix Marketing

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Ah, the year is finally coming to a close. We couldn’t be more excited to reflect on all of the flashy trends and happenings that flew by us in 2018, both in the talent industry and in society. From Orson Welles-style missile threats, to Amazon’s search for HQ2, to teen Tide pod ingestion, we’ve been […]